Honda Cog Ad
Honda is rolling out cog a rube goldberg chain reaction in which a single cog sends into motion a selection of 85 brand new honda accord components.
Honda cog ad. While the asimo ads gained widespread recognition the 2003 television commercial called cog was clearly a pinnacle of the campaign. Top 10 honda advertisement honda latest advertisement honda best advertisement honda latest commercial top 10 honda commercial 1 honda hands 2 honda illusions an impossible made possible new. The 2003 ad that still shows on our television screens is promoting the honda accord. Welcome to rusty wallis honda.
Cog is a british television and cinema advertisement launched by honda in 2003 to promote the seventh generation accord line of cars. In a single take with no special effects more than 85. It follows the convention of a rube goldberg machine utilizing a chain of colliding parts taken from a disassembled accord. Below is the original ad which we have now watched.
Adweek recently gave honda the award for the best commercial of the decade but shockingly the award did not go to cog instead the award went to hondas grrrr ad which you can see below. We appreciate you taking the time today to visit our website. Wiedenkennedy developed a gb6 million marketing campaign around cog and its partner pieces sense and everyday broadcast. At our dealership we have devoted ourselves to helping and serving our customers to the best of our ability.
Isnt it nice when things just work were. Our goal is to give you an interactive tour of our new and used inventory as well as allow you to conveniently get a quote schedule a service appointment or apply for financing. Mitchell june 11 2013. It shares the creativity of cog if not its nuts and bolts.
The honda accord ad known as cog entailed months of production and design work and another several days of shooting by the london office of the wiedenkennedy advertising agency before the. The global campaign which centered on this tagline included print and television components starring asimo a humanoid robot developed by honda. Ten years later honda cog ad inspires ten year old girl.